Privacy Policy

Overview

illicore ("we," "our," or "us") operates illicore.com and demo.illicore.com. This Privacy Policy explains what information we collect, how we use it, and your rights around it. We keep it short because we keep our practices simple.

What information we collect

We collect information you provide directly to us, which may include:

• Your name and email address, submitted through our contact form or revenue leak calculator
• Your business name and industry, if you choose to provide them
• Details about what you're looking to automate or the problems you're trying to solve
• Calculator inputs (calls per week, missed call rate, average customer value) — these are used only to generate your estimate and to personalize any follow-up we send

We do not collect payment information directly. We do not use tracking pixels or behavioral ad networks on our site.

How we use your information

We use the information you submit to:

• Respond to your inquiry or strategy call request
• Send you a breakdown based on your calculator inputs, if you requested one
• Follow up about the services we discussed, in a reasonable and non-spammy way
• Understand which industries are most interested in our services so we can build better demos

We do not use your information for any automated decision-making that affects your rights, and we do not build advertising profiles from it.

We do not sell your data

We do not sell, rent, or trade your personal information to third parties, period. Your contact details and business information stay with illicore and are used only to serve you.

Third-party tools we use

We use a small number of third-party tools to operate this site and handle inquiries. These may include scheduling software (Calendly) for booking calls, and automation infrastructure to route your submitted data to our internal systems. These tools are governed by their own privacy policies and we only share the minimum data necessary for them to function.

Data retention

We retain your contact information for as long as there is an active or potential business relationship. If you'd like us to delete your information, contact us at the email below and we'll take care of it promptly.

Your rights

You have the right to request access to the personal information we hold about you, to request corrections, or to ask us to delete it. You can also opt out of follow-up emails by replying to any email we send with "unsubscribe" in the subject line.

Contact

Questions about this policy? Reach us at hello@illicore.com. We'll respond within one business day.